B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
55%
55% -- mobile open rate for BDI nonprofit fundraising email clients (2021)
In 2021, 55% of fundraising emails for BDI clients were opened on a mobile device.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
55%
Unit
Percentage
Data Vintage
2021
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
BDI (Bluewater Direct/BDI Agency)
Primary
Tier A
https://bdiagency.com/quick-shot-what-makes-a-good-email-marketing-platform-and-why-its-important/ ↗
Source Article
QUICK SHOT: What Makes a Good Email Marketing Platform (and why it’s important!)
Original Research
BDI (Bluewater Direct/BDI Agency)
· Original study ↗
Methodology
First-party client email platform data from BDI
Methodology documented
Segmentation
IndustryNonprofit
RoleAll marketers
Channelemail
Cite this stat
Plain Text
BDI nonprofit fundraising email clients: 55% mobile open rate. Source: BDI (Bluewater Direct/BDI Agency) (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/bdi-fundraising-email-mobile-opens-2021
HTML Embed
<blockquote cite="https://lighthousedata.io/data/bdi-fundraising-email-mobile-opens-2021" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>55%</strong> -- mobile open rate for BDI nonprofit fundraising email clients<br><small>Source: BDI (Bluewater Direct/BDI Agency) (2021) · <a href="https://lighthousedata.io/data/bdi-fundraising-email-mobile-opens-2021" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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