B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

45%

45% -- online shopping preference rate for Delhi shoppers (2011-06)

2011-06  · n=500  · ASSOCHAM Social Development Foundation (ASDF)

45% of surveyed shoppers in Delhi aged 16-35 prefer shopping online.

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Attribution: ASSOCHAM Social Development Foundation (ASDF) View source
Lighthouse Research Team
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Source verified Evidence graded
Value
45%
Unit
Percentage
Data Vintage
2011-06
Entity
Delhi shoppers
Sample Size
500
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

60/100 confidence

Single source - not yet corroborated

Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
ASSOCHAM Social Development Foundation (ASDF) Primary Tier A
http://www.assocham.org/prels/shownews.php?id=2965 ↗
Confidence: 57/100 Vintage: 2011-06 Channel: Wayback
Source Article
Online retail industry to reach Rs. 7,000 crore mark by 2015: ASSOCHAM
The online retail industry in India is likely to be worth Rs 7,000 crore by 2015 due to easy availability of broadband services and increasing internet penetration across the country, apex industry body ASSOCHAM said today. Buying-selling trends received from leading online shopping portals indicate…
Original Research
ASSOCHAM Social Development Foundation (ASDF) · Original study ↗

ASSOCHAM survey; Delhi ranked third after Ahmedabad

Methodology documented
Industrymarketing
Plain Text
Delhi shoppers: 45% online shopping preference rate. Source: ASSOCHAM Social Development Foundation (ASDF) (2011-06). Via Lighthouse Intelligence -- https://lighthousedata.io/data/delhi-online-shopping-preference-45pct-2011
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<blockquote cite="https://lighthousedata.io/data/delhi-online-shopping-preference-45pct-2011" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>45%</strong> -- online shopping preference rate for Delhi shoppers<br><small>Source: ASSOCHAM Social Development Foundation (ASDF) (2011-06) · <a href="https://lighthousedata.io/data/delhi-online-shopping-preference-45pct-2011" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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