B
Evidence Grade B
Graded
under review
Safe to Cite
Current
80%
80% -- brand recognition increase from color for brands (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
80%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Sources (4)
Zippia
Primary
Tier C
https://www.yaguara.co/branding-statistics/ ↗
Source Article
48+ Branding Statistics For 2026 (Facts & Latest Trends)
Also cited by
2026-09-19
Mindfull (ressources.mindfull.ma)
https://ressources.mindfull.ma/neuromarketing-how-brands-hack-your-brain-before-…
2026-09-27
2026-09-19
Original Research
Zippia
· Original study ↗
Methodology
Zippia study
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2017 | 80% | |
| 2021 | 80% | 0% |
| 2026 (current) | 80% | 0% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
brands: 80% brand recognition increase from color. Source: Zippia (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/colors-brand-recognition-80
HTML Embed
<blockquote cite="https://lighthousedata.io/data/colors-brand-recognition-80" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>80%</strong> -- brand recognition increase from color for brands<br><small>Source: Zippia (2026) · <a href="https://lighthousedata.io/data/colors-brand-recognition-80" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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