B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
2.48%
2.48% -- click through rate for Social media ad campaign for city engineer recruitment (FCC case study) (2024)
The social media campaign for city engineer recruitment drove a click-through rate of 2.48%.
- Case study without disclosed sample size or specific date range
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
2.48%
Unit
Percentage
Data Vintage
2024
Entity
Geography
US
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
60
Freshness
95
Source
Forum Communications Company (Forum Advertising)
Primary
Tier A
https://advertising.forumcomm.com/innovative-advertising-strategies-to-recruit-employees ↗
Source Article
Innovative advertising strategies to recruit employees
Original Research
Forum Communications Company (Forum Advertising)
· Original study ↗
Methodology
Vendor-published recruitment case study; social campaign paired with display; no sample size or campaign dates disclosed
Methodology documented
Segmentation
IndustryB2B
Company SizeAll sizes
RegionUS
RoleAll marketers
Channelsocial
Cite this stat
Plain Text
Social media ad campaign for city engineer recruitment (FCC case study): 2.48% click through rate. Source: Forum Communications Company (Forum Advertising) (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/city-engineer-recruitment-social-ctr-2024
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<blockquote cite="https://lighthousedata.io/data/city-engineer-recruitment-social-ctr-2024" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>2.48%</strong> -- click through rate for Social media ad campaign for city engineer recruitment (FCC case study)<br><small>Source: Forum Communications Company (Forum Advertising) (2024) · <a href="https://lighthousedata.io/data/city-engineer-recruitment-social-ctr-2024" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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