C
Evidence Grade C
Graded
under review
Use with Hedging
Current
65%
65% -- click through rate for Cadbury (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
65%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
C
Moderate quality evidence
Useful directional data with some methodological gaps. Treat as indicative rather than definitive -- corroborate before citing in formal research.
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
30
Freshness
95
Sources (3)
Idomoo
Primary
Tier C
https://clickz.com/personalized-video-future-marketing/207498 ↗
Source Article
Personalized video and the future of marketing
Also cited by
2026-09-18
Original Research
Idomoo
· Original study ↗
Segmentation
Industrymarketing
Cite this stat
Suggested hedging: According to limited, single-source data, based on claims without stated methodology, with unverified sample sizes...
Plain Text
Cadbury: 65% click through rate. Source: Idomoo (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/cadbury_video_click_through_rate
HTML Embed
<blockquote cite="https://lighthousedata.io/data/cadbury_video_click_through_rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>65%</strong> -- click through rate for Cadbury<br><small>Source: Idomoo (2026) · <a href="https://lighthousedata.io/data/cadbury_video_click_through_rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.