B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
65%
65% -- purchase intent rate for Australian online shoppers (2020)
According to a Pattern study, 65% of Australian online shoppers stated they would buy more online in 2020.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
65%
Unit
Percentage
Data Vintage
2020
Entity
Geography
Australia
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Pattern
Primary
Tier B
https://www.magnetams.com/what-is-happening-on-amazon-australia ↗
Source Article
What is Happening on Amazon Australia
What is Happening on Amazon Australia
We started with Costco and there was Netflix. Now, the world’s largest eCommerce platform has hit the land of down under, our beloved Australia. It has now been more than 4 years since Amazon launched its retail offering in Australia. Over this period, we have s…
Original Research
Pattern
· Original study ↗
Methodology
Pattern study
Methodology documented
Segmentation
IndustryRetail
RegionAustralia
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
Australian online shoppers: 65% purchase intent rate. Source: Pattern (2020). Via Lighthouse Intelligence -- https://lighthousedata.io/data/buy-more-online-2020-65pct
HTML Embed
<blockquote cite="https://lighthousedata.io/data/buy-more-online-2020-65pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>65%</strong> -- purchase intent rate for Australian online shoppers<br><small>Source: Pattern (2020) · <a href="https://lighthousedata.io/data/buy-more-online-2020-65pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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