B
Evidence Grade B
Graded
under review
Safe to Cite
Dated
50%
50% -- website traffic increase from blogging for Businesses running blogs (2020)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
50%
Unit
Percentage
Data Vintage
2020
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Ahrefs
Primary
Tier C
https://mellowpromo.com/blog/why-blogging-is-important-for-seo/ ↗
Source Article
Why Blogging Is Important For SEO: Benefits For Business
It is now quite common to see a blog section on various websites. Blogs are starting to be run by various companies, businesses from small to large, as well as ordinary users. If for ordinary users blogging is an opportunity to gain popularity, as well as to share their deep knowledge in any field, …
Original Research
Ahrefs
· Original study ↗
Methodology
Reported as 'over 50%' (floor value used); article is undated and attributes the figure to Ahrefs blogging research
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Businesses running blogs: 50% website traffic increase from blogging. Source: Ahrefs (2020). Via Lighthouse Intelligence -- https://lighthousedata.io/data/business-blogs-increase-traffic-over-50
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<blockquote cite="https://lighthousedata.io/data/business-blogs-increase-traffic-over-50" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>50%</strong> -- website traffic increase from blogging for Businesses running blogs<br><small>Source: Ahrefs (2020) · <a href="https://lighthousedata.io/data/business-blogs-increase-traffic-over-50" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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