B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Aging

1.75%

1.75% -- click through rate increase for Best Egg (2024-07)

Name: Click Through Rate Increase Statistics
Creator: Lighthouse Intelligence
Published: 2026-09-07

2024-07 · Trustpilot

Incorporating reviews into marketing and website increased Best Egg's click-through rate (CTR) by 1.75%.

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Attribution: Trustpilot View source

Lighthouse Research Team

Last verified: 2026-09-07 · How we verify data →

Source verified Evidence graded

Value

1.75%

Unit

Percentage

Data Vintage

2024-07

Entity

Best Egg

Geography

APAC

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

Trustpilot Primary Tier B

https://au.business.trustpilot.com/blog/build-trusted-brand/the-impact-of-reviews-on-brand-authentic… ↗

Confidence: 28/100 Vintage: 2024-07 Channel: Common Crawl

Source Article

The impact of reviews on brand authenticity and product credibility

Original Research

Trustpilot · Original study ↗

Methodology

Trustpilot customer case study; CTR lift attributed to incorporating reviews into marketing and website

Methodology documented

Segmentation

IndustryFinTech Company SizeEnterprise RegionAPAC Channelmulti-channel

Cite this stat

Plain Text

Best Egg: 1.75% click through rate increase. Source: Trustpilot (2024-07). Via Lighthouse Intelligence -- https://lighthousedata.io/data/best-egg-ctr-increase-2024

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<blockquote cite="https://lighthousedata.io/data/best-egg-ctr-increase-2024" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>1.75%</strong> -- click through rate increase for Best Egg<br><small>Source: Trustpilot (2024-07) · <a href="https://lighthousedata.io/data/best-egg-ctr-increase-2024" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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