B
Evidence Grade B
Use with Hedging
Aging
44.3%
44.3% — marketing percentage for personalized emails (2024)
Source:
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Curated by Aaron Agius
· Founder, Louder Online
Last verified:
·
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Source verified
Evidence graded
Value
44.3%
Unit
Percentage
Data Vintage
2024
Entity
Study Type
Unknown
Trend
Stable
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
75
Source Trust
0
Citation Chain
20
Independence
1
Methodology
50
Freshness
60
Sources (4)
Collabstr
Primary
Tier B
https://collabstr.com/2025-influencer-marketing-report ↗
Also cited by
2026-02-15
2026-02-16
getresponse.com
https://www.getresponse.com/blog/email-marketing-statistics
2026-02-24
Original Research
GetResponse
· Original study ↗
Segmentation
RoleAll marketers
Channelemail
Cite this stat
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Plain Text
personalized emails: 44.3% marketing percentage. Source: Collabstr (2024). Via Lighthouse Research Data — https://lighthousedata.io/data/average-open-rate-personalized-emails-2024
HTML Embed
<blockquote cite="https://lighthousedata.io/data/average-open-rate-personalized-emails-2024" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>44.3%</strong> — marketing percentage for personalized emails<br><small>Source: Collabstr (2024) · <a href="https://lighthousedata.io/data/average-open-rate-personalized-emails-2024" target="_blank" rel="noopener">Lighthouse Data</a></small></blockquote>
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