B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
88%
88% -- brand awareness rate for Automobile manufacturers' franchised workshops (2008-10)
88% of surveyed car drivers know of automobile manufacturers' workshops as service providers.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
88%
Unit
Percentage
Data Vintage
2008-10
Entity
Sample Size
1,000
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
kfz-betrieb (Vogel Auto Medien)
Primary
Tier A
https://www.vogel.de/ueber-uns/presse/3236/ ↗
Source Article
Unbekannte Werkstattmarken | Vogel Communications Group
Würzburg, 31. Oktober 2008
Sie heißen Meisterhaft, Auto-Crew und Auto-Einmal-Eins, doch kaum jemand kennt diese Werkstattsysteme. Auch die Servicebetriebe von AD-Auto-Dienst, Autofit, AC Autocheck und Automeister sind rund 90 Prozent der Autofahrer unbekannt. Das ergab eine Umfrage der Sachverständi…
Original Research
kfz-betrieb (Vogel Auto Medien)
· Original study ↗
Methodology
Awareness of automaker workshops as car service providers among surveyed German drivers
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Automobile manufacturers' franchised workshops: 88% brand awareness rate. Source: kfz-betrieb (Vogel Auto Medien) (2008-10). Via Lighthouse Intelligence -- https://lighthousedata.io/data/automaker-workshop-awareness-88
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<blockquote cite="https://lighthousedata.io/data/automaker-workshop-awareness-88" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>88%</strong> -- brand awareness rate for Automobile manufacturers' franchised workshops<br><small>Source: kfz-betrieb (Vogel Auto Medien) (2008-10) · <a href="https://lighthousedata.io/data/automaker-workshop-awareness-88" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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