B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
57%
57% -- generative ai adoption rate for US adults (2026)
57 percent of Americans use generative AI for at least one personal purpose.
- Specifically measured using generative AI for at least one personal purpose
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
57%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Brookings
Primary
Tier B
https://digitalstrategyforce.com/journal/why-do-ai-tools-mention-some-brands-and-ignore-others/ ↗
Source Article
Why Do AI Tools Mention Some Brands and Ignore Others? | Digital Strategy Force
Why Do AI Tools Mention Some Brands and Ignore Others?
AI tools do not rank brands the way search engines ranked links. They filter them through a sequence of pass-or-fail gates. A brand invisible at any single gate is dropped from the answer entirely, which is why a model can name three competitors…
Original Research
Brookings
· Original study ↗
Methodology
Nationwide survey by Brookings, cited by Digital Strategy Force
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US adults: 57% generative ai adoption rate. Source: Brookings (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/americans-generative-ai-use-2026
HTML Embed
<blockquote cite="https://lighthousedata.io/data/americans-generative-ai-use-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>57%</strong> -- generative ai adoption rate for US adults<br><small>Source: Brookings (2026) · <a href="https://lighthousedata.io/data/americans-generative-ai-use-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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