B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
2,000,000
2,000,000 -- campaigns analyzed for Amazon Sponsored Products (2022)
Sellics' 2022 Amazon Advertising Benchmark Report was based on an analysis of over 2 million Amazon Sponsored Products campaigns.
- The source states 'over 2 million'
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
2,000,000
Unit
Count
Data Vintage
2022
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Sellics
Primary
Tier B
https://sellics.com/blog-amazon-ppc-optimization/ ↗
Source Article
Amazon Sponsored Products: 10 Best Optimization Tips | Sellics
When structuring an Amazon Sponsored Products campaign (or conducting Amazon PPC optimization in general), sellers are faced with the question of how to organize their campaigns and ad groups.
The right structure is dependent on the size and homogeneity of the seller’s selection, the seller’s strate…
Original Research
Sellics
· Original study ↗
Methodology
Sellics 2022 Amazon Advertising Benchmark Report analysis of Sponsored Products campaigns
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2020-2021 | 2,000,000 | |
| 2022 (current) | 2,000,000 | 0% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
Amazon Sponsored Products: 2,000,000 campaigns analyzed. Source: Sellics (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/amazon-sponsored-products-campaigns-analyzed-2022
HTML Embed
<blockquote cite="https://lighthousedata.io/data/amazon-sponsored-products-campaigns-analyzed-2022" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>2,000,000</strong> -- campaigns analyzed for Amazon Sponsored Products<br><small>Source: Sellics (2022) · <a href="https://lighthousedata.io/data/amazon-sponsored-products-campaigns-analyzed-2022" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.