B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
2,000,000
2,000,000 -- campaigns analyzed for Sellics Amazon Advertising Benchmark Report (2022)
The 2022 Sellics Amazon Advertising Benchmark Report analyzed over 2 million Sponsored Products campaigns.
- Report is based on 'over 2 million' campaigns
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
2,000,000
Unit
Count
Data Vintage
2022
Entity
Sample Size
2,000,000
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
sellics.com
Primary
Tier B
https://sellics.com/blog-advertising-on-amazon-beginners-guide-to-amazon-sponsored-products/ ↗
Source Article
Amazon Sponsored Products (Ads): Strategy & Optimization | Sellics
What does ‘sponsored’ mean on Amazon?
Sponsored products are Amazon ads designed to promote individual listings and target shoppers who are looking for products like yours. These Amazon sponsored ads appear within search results and on product pages.
To get you started as smoothly as possible, in th…
Original Research
sellics.com
· Original study ↗
Methodology
Sellics 2022 Amazon Advertising Benchmark Report
Methodology documented
Segmentation
IndustryeCommerce
RegionGlobal
RoleAll marketers
Channelpaid_ads
Cite this stat
Plain Text
Sellics Amazon Advertising Benchmark Report: 2,000,000 campaigns analyzed. Source: sellics.com (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/amazon-sponsored-campaigns-analyzed
HTML Embed
<blockquote cite="https://lighthousedata.io/data/amazon-sponsored-campaigns-analyzed" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>2,000,000</strong> -- campaigns analyzed for Sellics Amazon Advertising Benchmark Report<br><small>Source: sellics.com (2022) · <a href="https://lighthousedata.io/data/amazon-sponsored-campaigns-analyzed" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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