B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
2,000,000
2,000,000 -- campaigns analyzed for Amazon Sponsored Products (2020-2021)
Sellics analyzed more than 2 million Amazon Sponsored Products campaigns for its 2022 benchmark report.
- Study includes more than 2 million campaigns across 7 Amazon marketplaces
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
2,000,000
Unit
Count
Data Vintage
2020-2021
Entity
Sample Size
2,000,000
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Sellics
Primary
Tier A
https://sellics.com/amazon-advertising-benchmark-report-2022/ ↗
Source Article
Amazon Advertising Benchmark Report 2022 | Sellics
How attractive is Amazon as an advertising platform and where do you get the best return on investment?
Amazon Advertising Benchmark Report 2022
Data, insights and recommendations from a study of 2 million Sponsored Products campaigns.
Key Insights
These are just some of the questions answered by Se…
Original Research
Sellics
· Original study ↗
Methodology
Anonymized campaign data from 7 Amazon marketplaces over a two-year period
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2020-2021 (current) | 2,000,000 | |
| 2022 | 2,000,000 | 0% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
Amazon Sponsored Products: 2,000,000 campaigns analyzed. Source: Sellics (2020-2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/amazon-sponsored-products-campaigns-study-2022
HTML Embed
<blockquote cite="https://lighthousedata.io/data/amazon-sponsored-products-campaigns-study-2022" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>2,000,000</strong> -- campaigns analyzed for Amazon Sponsored Products<br><small>Source: Sellics (2020-2021) · <a href="https://lighthousedata.io/data/amazon-sponsored-products-campaigns-study-2022" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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