B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
76%
76% -- positive roi rate for Businesses Using Ai Marketing Automation (2026)
76% of businesses that use marketing automation generate positive ROI within the first year.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
76%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
30
Freshness
95
Sources (2)
BuiltIn
Primary
Tier B
https://madgicx.com/blog/best-ecommerce-advertising-management-platform ↗
Source Article
The Best eCommerce Advertising Management Platform for Growth
Discover the best eCommerce advertising management platform to boost your ROAS. Learn how these tools streamline campaigns, optimize ad spend, and drive sales.
Running ads for an eCommerce brand is a different beast from general digital advertising. You're juggling product catalogs, seasonal demand,…
Also cited by
corporatefinanceinstitute.com
https://corporatefinanceinstitute.com/
2026-08-16
Original Research
BuiltIn
· Original study ↗
Segmentation
Industrymarketing
Cite this stat
Plain Text
Businesses Using Ai Marketing Automation: 76% positive roi rate. Source: BuiltIn (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ai_roi_within_first_year
HTML Embed
<blockquote cite="https://lighthousedata.io/data/ai_roi_within_first_year" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>76%</strong> -- positive roi rate for Businesses Using Ai Marketing Automation<br><small>Source: BuiltIn (2026) · <a href="https://lighthousedata.io/data/ai_roi_within_first_year" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.