B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
0.1%
0.1% -- click through rate for Google AI Mode (2026)
In Google AI Mode, the click-through rate is less than 0.1% for most queries.
- Reported as an upper bound (<0.1%) rather than a precise point estimate
- Applies to 'most queries'
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
0.1%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Brighton SEO
Primary
Tier C
https://www.appius.com/blog/seo-how-to-win-in-search-in-2026-appius ↗
Source Article
SEO: How to Win in Search in 2026 | Appius
Search is changing faster than at any point in the last decade. With Google’s AI Overviews rolling out globally and LLM-powered discovery becoming mainstream through ChatGPT, Perplexity and Claude, brands must rethink how they create content, measure performance and build visibility.
Here are the es…
Original Research
Brighton SEO
· Original study ↗
Methodology
Upper bound of a '<0.1%' range
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Google AI Mode: 0.1% click through rate. Source: Brighton SEO (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ai-mode-ctr-below-0.1
HTML Embed
<blockquote cite="https://lighthousedata.io/data/ai-mode-ctr-below-0.1" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>0.1%</strong> -- click through rate for Google AI Mode<br><small>Source: Brighton SEO (2026) · <a href="https://lighthousedata.io/data/ai-mode-ctr-below-0.1" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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