B
Evidence Grade B
Graded
under review
Safe to Cite
Current
13%
13% -- click through rate increase for AI-driven email marketing (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
13%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
makeautomation.co
Primary
Tier C
https://makeautomation.co/automated-email-marketing-campaigns/ ↗
Source Article
A Guide to Automated Email Marketing Campaigns | MakeAutomation
A Guide to Automated Email Marketing Campaigns
Picture having a sales assistant who never sleeps. This tireless helper works around the clock, greeting every new contact, guiding interested leads through your sales funnel, and re-engaging past customers at just the right moment. That, in a nutshell,…
Original Research
makeautomation.co
· Original study ↗
Methodology
Cited comparison of AI-driven vs traditional email strategies
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
AI-driven email marketing: 13% click through rate increase. Source: makeautomation.co (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ai-email-ctr-increase-13
HTML Embed
<blockquote cite="https://lighthousedata.io/data/ai-email-ctr-increase-13" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>13%</strong> -- click through rate increase for AI-driven email marketing<br><small>Source: makeautomation.co (2026) · <a href="https://lighthousedata.io/data/ai-email-ctr-increase-13" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.