B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
11.2%
11.2% -- ad impressions growth rate for sports brands digital advertising (2025-2026)
Digital advertising channels experienced an 11.2% year-over-year increase in ad impressions.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
11.2%
Unit
Percentage
Data Vintage
2025-2026
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Sensor Tower
Primary
Tier B
https://martechtrend.com/world-cup-advertising-trends/ ↗
Source Article
World Cup Advertising Trends: Digital Shift and CPG Dominance
World Cup Advertising Highlights Global Digital Growth
The World Cup advertising trends from 2025 to 2026 offer a revealing look at how brands are adapting to a diversifying sports marketplace. According to new research from Sensor Tower, sports brands collectively spent $3.3 billion on digital ads …
Original Research
Sensor Tower
· Original study ↗
Methodology
Sensor Tower analysis
Methodology documented
Segmentation
IndustryRetail
RegionGlobal
Channelpaid_ads
Cite this stat
Plain Text
sports brands digital advertising: 11.2% ad impressions growth rate. Source: Sensor Tower (2025-2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ad-impressions-growth-11-2
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<blockquote cite="https://lighthousedata.io/data/ad-impressions-growth-11-2" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>11.2%</strong> -- ad impressions growth rate for sports brands digital advertising<br><small>Source: Sensor Tower (2025-2026) · <a href="https://lighthousedata.io/data/ad-impressions-growth-11-2" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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