Side-by-side comparison of digital ad spend benchmarks across 19 geographic regions. All values sourced from verified primary research.
| # | Region | Value | Relative | Vintage | Confidence |
|---|---|---|---|---|---|
| 1 | Global | $6,420,000,000 | 2025 | High | |
| 2 | US | $80,000,000,000 | 2025 | High | |
| 3 | EMEA | $30,000,000,000 | 2026 | High | |
| 4 | FI | 240,000,000 | 2026 | High | |
| 5 | France | 124 | 2025 | High | |
| 6 | APAC | 32.000000% | 2025 | High | |
| 7 | Turkey | 72.000000% | 2026 | High | |
| 8 | JP | 50.000000% | 2025 | High | |
| 9 | RU | 4.500000% | 2025 | High | |
| 10 | CN | 16.000000% | 2026 | High | |
| 11 | pt_br | 29 | 2021 | Low | |
| 12 | es_es | 5 | 2022 | Low | |
| 13 | es_mx | 41 | 2020 | High | |
| 14 | DE | $54 | 2026 | High | |
| 15 | AU | A$830,000,000 | 2025 | High | |
| 16 | uk | 29,600,000,000 | 2024 | High | |
| 17 | us | $278,000,000,000 | 2024 | High | |
| 18 | global | $740,000,000,000 | 2024 | High | |
| 19 | au | A$13,700,000,000 | 2024 | High |