B
Evidence Grade B
Graded
under review
Safe to Cite
Current
56%
56% -- zero click search rate for Google searches (zero-click searches) (2026)
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
56%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
agencjaecho.pl
Primary
Tier C
https://agencjaecho.pl/baza-wiedzy/ai-mode-jest-tuz-tuz-i-juz-zmienia-sprzedaz-jak-nie-zniknac-z-pol… ↗
Source Article
AI Mode zmienia sprzedaż - przygotuj się!
Original Research
agencjaecho.pl
· Original study ↗
Methodology
Article states zero-click searches (Google searches without a click to any site) rose from 56% to 69% within just one year; endpoint value extracted, prior-year baseline 56% noted here. Original study not named in the source; article collected 2026, no study date given.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Google searches (zero-click searches): 56% zero click search rate. Source: agencjaecho.pl (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/zero-click-searches-rose-to-69-percent
HTML Embed
<blockquote cite="https://lighthousedata.io/data/zero-click-searches-rose-to-69-percent" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>56%</strong> -- zero click search rate for Google searches (zero-click searches)<br><small>Source: agencjaecho.pl (2026) · <a href="https://lighthousedata.io/data/zero-click-searches-rose-to-69-percent" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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