B
Evidence Grade B
Graded
under review
Safe to Cite
Recent
80%
80% -- information retention rate for presentation audiences (2025)
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
80%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Forbes
Primary
Tier C
https://roi4presenter.com/being-on-time-means-winning/ ↗
Source Article
Being on time means winning
The biggest challenge is to interact in a timely manner and keep the attention of a potential customer.
What does it mean to reach out to a customer on time? It means hitting the exact window in their schedule when they are able and even interested in paying attention to you. Especially if you are a…
Original Research
Forbes
· Original study ↗
Methodology
Forbes claim on visual presentation formats
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
presentation audiences: 80% information retention rate. Source: Forbes (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/visual-presentation-information-assimilation
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<blockquote cite="https://lighthousedata.io/data/visual-presentation-information-assimilation" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>80%</strong> -- information retention rate for presentation audiences<br><small>Source: Forbes (2025) · <a href="https://lighthousedata.io/data/visual-presentation-information-assimilation" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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