B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
82%
82% -- share of internet traffic for video traffic (2025)
Video traffic will represent 82% of all internet traffic by 2025.
- forecast/projection
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
82%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Cisco
Primary
Tier C
https://www.tulipfilms.ch/en/post/7-essential-steps-for-video-marketing-checklist ↗
Source Article
7 Essential Steps for Your Video Marketing Checklist
7 Essential Steps for Your Video Marketing Checklist
Video marketing is exploding and firms everywhere are scrambling to get noticed on crowded feeds. But despite the surge, only 376 percent more businesses with clear goals report actual marketing success compared to those just winging it. Most peop…
Original Research
Cisco
· Original study ↗
Methodology
Cited from Cisco Visual Networking Index forecast
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
video traffic: 82% share of internet traffic. Source: Cisco (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/video-traffic-share-2025-82
HTML Embed
<blockquote cite="https://lighthousedata.io/data/video-traffic-share-2025-82" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>82%</strong> -- share of internet traffic for video traffic<br><small>Source: Cisco (2025) · <a href="https://lighthousedata.io/data/video-traffic-share-2025-82" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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