B
Evidence Grade B
Graded
under review
Safe to Cite
Aging
90%
90% -- share of internet traffic for Google Search (2024)
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
90%
Unit
Percentage
Data Vintage
2024
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Search Engine Watch
Primary
Tier C
https://www.keywordperformance.com/blog/why-is-seo-important-for-your-company/ ↗
Source Article
Why Is SEO Important for Your Company? - Keyword Performance
SEO is the most viable and cost-effective marketing method in today’s highly competitive business world. Search engine optimization is vital to expanding your business, reaching your target audience, and establishing a good brand reputation. Today, SEO is necessary for companies looking to increase …
Original Research
Search Engine Watch
· Original study ↗
Methodology
Cited by Keyword Performance from Search Engine Watch; original methodology not stated
Methodology documented
Segmentation
IndustryB2B
RegionGlobal
RoleSEO Specialist
Channelsearch
Cite this stat
Plain Text
Google Search: 90% share of internet traffic. Source: Search Engine Watch (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/google-search-share-internet-traffic
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<blockquote cite="https://lighthousedata.io/data/google-search-share-internet-traffic" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>90%</strong> -- share of internet traffic for Google Search<br><small>Source: Search Engine Watch (2024) · <a href="https://lighthousedata.io/data/google-search-share-internet-traffic" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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