B Evidence Grade B Safe to Cite Current

82%

82% -- video marketing roi for marketers reporting good ROI from video marketing (2026)

Name: Video Marketing ROI Statistics
Creator: Lighthouse Intelligence
Published: 2026-08-03

2026 · Wyzowl

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Attribution: Wyzowl View source

Lighthouse Research Team

Last verified: 2026-08-03 · How we verify data →

Source verified Evidence graded

Value

82%

Unit

Percentage

Data Vintage

2026

Entity

marketers reporting good ROI from video marketing

Geography

Australia

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Sources (4)

Wyzowl Primary Tier A

https://www.shopify.com/au/blog/video-marketing-statistics?country=au&lang=en ↗

Confidence: 71/100 Vintage: 2026 Channel: Cc Extraction

Source Article

47 Video Marketing Statistics for Ecommerce Business Owners (2025) - Shopify Australia

In 1941, the Bulova watch company aired the first-ever TV ad: a 10-second spot during a Brooklyn Dodgers and Philadelphia Phillies game, featuring the succinct slogan, “America runs on Bulova time.” The Phillies won that day, the ad cost $9, and less than two decades later, the television advertisin…

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influencermarketinghub.com https://influencermarketinghub.com/

2026-08-16

Original Research

Wyzowl · Original study ↗

Segmentation

Industryecommerce RegionAustralia RoleAll marketers Channelvideo

Cite this stat

Plain Text

marketers reporting good ROI from video marketing: 82% video marketing roi. Source: Wyzowl (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/video-marketing-roi-2026

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<blockquote cite="https://lighthousedata.io/data/video-marketing-roi-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>82%</strong> -- video marketing roi for marketers reporting good ROI from video marketing<br><small>Source: Wyzowl (2026) · <a href="https://lighthousedata.io/data/video-marketing-roi-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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