B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
82%
82% -- video marketing roi for marketers (2026)
82% of marketers report achieving a good return on investment from video marketing.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
82%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
20
Independence
30
Methodology
45
Freshness
92
Sources (2)
Wyzowl
Primary
Tier A
https://www.siegemedia.com/strategy/video-marketing-statistics?utm_campaign=Bulkly&utm_source=twitte… ↗
Source Article
80+ Social media video statistics marketers need to know in 2026
Also cited by
2026-08-18
Original Research
Wyzowl
· Original study ↗
Methodology
Wyzowl, 2026
Methodology documented
Segmentation
Industrysocial_media_marketing,media_entertainment
RoleAll marketers
Channelvideo
Cite this stat
Plain Text
marketers: 82% video marketing roi. Source: Wyzowl (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/marketers-achieving-good-roi-from-video-2026
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<blockquote cite="https://lighthousedata.io/data/marketers-achieving-good-roi-from-video-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>82%</strong> -- video marketing roi for marketers<br><small>Source: Wyzowl (2026) · <a href="https://lighthousedata.io/data/marketers-achieving-good-roi-from-video-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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