B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
41.8%
41.8% -- smartphone oem market share for Apple (November 2014)
Apple ranked as the top smartphone OEM with 41.8% of U.S. smartphone subscribers for the 3-month average ending November 2014.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
41.8%
Unit
Percentage
Data Vintage
November 2014
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
90
Citation Chain
90
Independence
30
Methodology
45
Freshness
83
Source
Comscore, Inc.
Primary
Tier A
https://www.comscore.com/fre/Perspectives/Market-Rankings/comScore-Reports-November-2014-US-Smartpho… ↗
Source Article
Comscore Reports November 2014 U.S. Smartphone Subscriber Market Share
Comscore Reports November 2014 U.S. Smartphone Subscriber Market Share
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RESTON, VA, January 8, 2015 – Comscore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from Comscore MobiLens® and Mobile Metrix®,…
Original Research
Comscore, Inc.
· Original study ↗
Methodology
3 Month Avg. Ending Nov. 2014 vs. 3 Month Avg. Ending Aug. 2014
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2012-12 | 36.3% | |
| April 2014 | 41.4% | +14.0% |
| January 2015 | 41.3% | -0.2% |
| November 2014 (current) | 41.8% | +1.2% |
Segmentation
Channelcommon_crawl
Cite this stat
Plain Text
Apple: 41.8% smartphone oem market share. Source: Comscore, Inc. (November 2014). Via Lighthouse Intelligence -- https://lighthousedata.io/data/us-smartphone-subscriber-market-share-nov-2014
HTML Embed
<blockquote cite="https://lighthousedata.io/data/us-smartphone-subscriber-market-share-nov-2014" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>41.8%</strong> -- smartphone oem market share for Apple<br><small>Source: Comscore, Inc. (November 2014) · <a href="https://lighthousedata.io/data/us-smartphone-subscriber-market-share-nov-2014" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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