B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
2.5%
2.5% -- online sales growth rate for US e-commerce holiday season (2022)
Adobe forecasted US online holiday sales from Nov. 1 to Dec. 31, 2022, to grow by 2.5% year-over-year.
- Forecasted/projected growth rate
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
2.5%
Unit
Percentage
Data Vintage
2022
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Adobe
Primary
Tier A
https://digitalmedianet.com/adobe-forecasts-209-7-billion-holiday-season-online-u-s-cyber-monday-to-… ↗
Source Article
Adobe Forecasts $209.7 Billion Holiday Season Online (U.S.); Cyber Monday to Top $11 Billion
Adobe Forecasts $209.7 Billion Holiday Season Online (U.S.); Cyber Monday to Top $11 Billion
- Discounts expected to hit record highs for categories such as electronics, toys and computers
- Groceries set to hit a record $13.3 billion in online spend, as consumers plan holiday meals
- Holiday season…
Original Research
Adobe
· Original study ↗
Methodology
Adobe Analytics forecast
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US e-commerce holiday season: 2.5% online sales growth rate. Source: Adobe (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/us-online-holiday-sales-growth-2022
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<blockquote cite="https://lighthousedata.io/data/us-online-holiday-sales-growth-2022" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>2.5%</strong> -- online sales growth rate for US e-commerce holiday season<br><small>Source: Adobe (2022) · <a href="https://lighthousedata.io/data/us-online-holiday-sales-growth-2022" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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