B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
43%
43% -- consumer purchase influence rate for US millennials (pork purchasers) (2016-12)
43% of American millennials say that a pig's diet influences their pork purchasing decisions.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
43%
Unit
Percentage
Data Vintage
2016-12
Entity
Sample Size
1,055
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Cargill Animal Nutrition
Primary
Tier A
https://www.bernieshoot.fr/2017/01/pigs-cargill-feed-pork-consumer-millenials-diet-nutrition.html ↗
Source Article
What pigs eat matters to millennials
Original Research
Cargill Animal Nutrition
· Original study ↗
Methodology
Cargill Feed4Thought online survey by ORC International, demographically representative sample of 1,055 U.S. adults, conducted December 2016
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US millennials (pork purchasers): 43% consumer purchase influence rate. Source: Cargill Animal Nutrition (2016-12). Via Lighthouse Intelligence -- https://lighthousedata.io/data/us-millennials-pig-diet-pork-purchase-2016
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<blockquote cite="https://lighthousedata.io/data/us-millennials-pig-diet-pork-purchase-2016" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>43%</strong> -- consumer purchase influence rate for US millennials (pork purchasers)<br><small>Source: Cargill Animal Nutrition (2016-12) · <a href="https://lighthousedata.io/data/us-millennials-pig-diet-pork-purchase-2016" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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