B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
73x
73x -- email marketing roi for US merchants (email marketing) (2023)
In the United States, email marketing ROI reached $73 for every $1 invested for some merchants according to a 2023 study.
- Figure applies only to 'some merchants' rather than representing an industry-wide average
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
73x
Unit
Ratio
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
gulfleads.ae
Primary
Tier C
https://www.gulfleads.ae/post/10-proven-ways-to-make-money-with-email-marketing-2024 ↗
Source Article
10 Proven Ways to Make Money with Email Marketing [2024]
10 Proven Ways to Make Money with Email Marketing [2024]
Oct 23, 2024
8 min read
7
11
0
Email marketing has evolved into one of the most effective methods for generating revenue, offering an impressive return on investment (ROI) and direct access to your audience. With email marketing, you can not o…
Original Research
gulfleads.ae
· Original study ↗
Methodology
Blog qualifies this as a figure reached 'for some merchants' in the US, tied to the same unnamed 2023 study; ROI expressed as $73 returned per $1 invested.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US merchants (email marketing): 73x email marketing roi. Source: gulfleads.ae (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/us-email-marketing-roi-2023
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<blockquote cite="https://lighthousedata.io/data/us-email-marketing-roi-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>73x</strong> -- email marketing roi for US merchants (email marketing)<br><small>Source: gulfleads.ae (2023) · <a href="https://lighthousedata.io/data/us-email-marketing-roi-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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