B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
45x
45x -- email marketing roi for e-commerce/retail sector (2025)
The e-commerce/retail sector generates an email marketing ROI of 45:1 ($45 for every $1 invested).
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
45x
Unit
Ratio
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Sources (2)
itshco.com
Primary
Tier C
https://www.itshco.com/blog/email-marketing-luxury-retailers ↗
Source Article
Email marketing statistics (2025)
Email has accompanied us since the dawn of the Internet, and neither the boom of instant messaging nor the success of social media has managed to diminish its use. This is particularly noteworthy in the business realm. Did you know that 62.86% of businesses and companies choose to communicate always…
Also cited by
ITSH (itshco.com)
https://www.itshco.com/blog/email-marketing-luxury-retailers
2026-09-20
Original Research
itshco.com
· Original study ↗
Methodology
Industry-specific ROI benchmark
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
e-commerce/retail sector: 45x email marketing roi. Source: itshco.com (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ecommerce-email-roi-45-to-1
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<blockquote cite="https://lighthousedata.io/data/ecommerce-email-roi-45-to-1" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>45x</strong> -- email marketing roi for e-commerce/retail sector<br><small>Source: itshco.com (2025) · <a href="https://lighthousedata.io/data/ecommerce-email-roi-45-to-1" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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