B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
72x
72x -- email marketing roi for US ecommerce brands (top benchmarks) (2026)
Some U.S. ecommerce benchmarks for email marketing reach an ROI as high as $72 per $1 spent.
- Represents an upper-bound benchmark ('go as high as')
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
72x
Unit
Ratio
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
CodeCrew
Primary
Tier C
https://ecommerceboost.io/uncategorized/email-marketing-agency-in-usa-2/ ↗
Source Article
Find the Best Email Marketing Agency in Usa: 2026 Guide
Your email is sending. The dashboard looks busy. Klaviyo is firing welcome and cart flows, campaigns go out every week, and your team keeps saying “email is covered.” Then you look at the revenue chart and realize the channel isn't really being run, it's just being operated.
That's the moment most f…
Original Research
CodeCrew
· Original study ↗
Methodology
Upper-bound benchmark; source notes 'some U.S. ecommerce benchmarks go as high as' this figure
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US ecommerce brands (top benchmarks): 72x email marketing roi. Source: CodeCrew (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/us-ecommerce-email-roi-72
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<blockquote cite="https://lighthousedata.io/data/us-ecommerce-email-roi-72" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>72x</strong> -- email marketing roi for US ecommerce brands (top benchmarks)<br><small>Source: CodeCrew (2026) · <a href="https://lighthousedata.io/data/us-ecommerce-email-roi-72" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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