B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
24%
24% -- online sales growth rate for Unilever ice cream e-commerce product pages (2026)
Unilever increased its ice-cream online sales by 24% by transforming its product pages on e-commerce websites.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
24%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Alkemics
Primary
Tier B
https://www.alkemics.com/en/study/case-study-armis/ ↗
Source Article
Alkemics
Original Research
Alkemics
· Original study ↗
Methodology
Vendor case study summary of Unilever e-commerce optimization results
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Unilever ice cream e-commerce product pages: 24% online sales growth rate. Source: Alkemics (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/unilever-ice-cream-online-sales-increase
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<blockquote cite="https://lighthousedata.io/data/unilever-ice-cream-online-sales-increase" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>24%</strong> -- online sales growth rate for Unilever ice cream e-commerce product pages<br><small>Source: Alkemics (2026) · <a href="https://lighthousedata.io/data/unilever-ice-cream-online-sales-increase" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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