B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Current

2,200,000

2,200,000 -- weekly audience reach for TRB (The Radio Bureau) (2026)

2026  · The Radio Bureau (trb.co.nz)

TRB connects advertisers to over 2.2 million people weekly.

  • Stated as '2.2m+' (greater than 2.2 million)
Cite this stat Share How we verify
Attribution: The Radio Bureau (trb.co.nz) View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
2,200,000
Unit
Count
Data Vintage
2026
Entity
TRB (The Radio Bureau)
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
The Radio Bureau (trb.co.nz) Primary Tier A
http://www.trb.co.nz/ ↗
Confidence: 57/100 Vintage: 2026 Channel: Common Crawl
Source Article
T1 Survey
Original Research
The Radio Bureau (trb.co.nz) · Original study ↗

Publisher's stated weekly audience reach figure on its website

Methodology documented
Industrymarketing
Plain Text
TRB (The Radio Bureau): 2,200,000 weekly audience reach. Source: The Radio Bureau (trb.co.nz) (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/trb-weekly-reach-2-2m
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<blockquote cite="https://lighthousedata.io/data/trb-weekly-reach-2-2m" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>2,200,000</strong> -- weekly audience reach for TRB (The Radio Bureau)<br><small>Source: The Radio Bureau (trb.co.nz) (2026) · <a href="https://lighthousedata.io/data/trb-weekly-reach-2-2m" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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