B Evidence Grade B Graded under review Safe to Cite Recent

33%

33% -- social commerce purchase rate for TikTok users (2025)

2025

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Lighthouse Research Team
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Evidence graded
Value
33%
Unit
Percentage
Data Vintage
2025
Entity
TikTok users
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source Article
Social Commerce: How To Use Social Commerce For Your Brand
Social media has risen to become an integral part of content marketing. It has completely revolutionized the way we communicate, share information, and interact with others. Originally, people worldwide depended on these various platforms to connect with friends and family, share photos and videos, …

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Methodology documented
Industrymarketing
Plain Text
TikTok users: 33% social commerce purchase rate. Source: (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/tiktok-users-purchase-app
HTML Embed
<blockquote cite="https://lighthousedata.io/data/tiktok-users-purchase-app" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>33%</strong> -- social commerce purchase rate for TikTok users<br><small>Source:  (2025) · <a href="https://lighthousedata.io/data/tiktok-users-purchase-app" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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