B
Evidence Grade B
Graded
under review
Safe to Cite
Recent
47%
47% -- conversion lift for TikTok (Alchemy of Consideration consideration-to-conversion programme) (2025)
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
47%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
35
Freshness
95
Source
Mindscope
Primary
Tier A
https://www.mindscopelabs.com/home ↗
Source Article
Mindscope | Behavioural Science Labs Shaping The World's Best
Applying advanced behavioural science to uncover and influence the latest behaviours shaping the world's best brands and platforms across tech, entertainment, culture and commerce.
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Original Research
Mindscope
· Original study ↗
Methodology
Agency-reported 'Conversion Lift' from behavioural journey research with TikTok; methodology and period not disclosed; vintage approximated from crawl era.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
TikTok (Alchemy of Consideration consideration-to-conversion programme): 47% conversion lift. Source: Mindscope (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/tiktok-consideration-conversion-lift-47
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<blockquote cite="https://lighthousedata.io/data/tiktok-consideration-conversion-lift-47" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>47%</strong> -- conversion lift for TikTok (Alchemy of Consideration consideration-to-conversion programme)<br><small>Source: Mindscope (2025) · <a href="https://lighthousedata.io/data/tiktok-consideration-conversion-lift-47" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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