B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
20%
20% -- web traffic increase for TheKnot.com (2010)
The network of 220 niche wedding planning sites under weddings.com added as much as 20% more visits to local traffic on TheKnot.com in a given month.
- Stated as 'as much as 20 percent'
- Specific to local traffic on TheKnot.com in a given month
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
20%
Unit
Percentage
Data Vintage
2010
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Sitecore
Primary
Tier A
http://www.sitecore.net/Company/News/Press-releases/2009/Site-of-the-Year-NA-2009.aspx ↗
Source Article
Sitecore Recognizes The Knot as Sitecore Site of the Year for North America
Original Research
Sitecore
· Original study ↗
Methodology
Company press release; self-reported traffic lift from niche site network
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
TheKnot.com: 20% web traffic increase. Source: Sitecore (2010). Via Lighthouse Intelligence -- https://lighthousedata.io/data/theknot-local-traffic-increase-2010
HTML Embed
<blockquote cite="https://lighthousedata.io/data/theknot-local-traffic-increase-2010" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>20%</strong> -- web traffic increase for TheKnot.com<br><small>Source: Sitecore (2010) · <a href="https://lighthousedata.io/data/theknot-local-traffic-increase-2010" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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