B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
0.1x
0.1x -- roas for Tanishq paid search campaign (Red Dot agency, UAE) (2025)
Tanishq's paid search campaign had a baseline ROAS of 0.1 prior to optimizing to 4.5.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
0.1x
Unit
Ratio
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
MENA Search Awards (Team Red Dot agency case study)
Primary
Tier A
https://menasearchawards.com/2025/11/10/red-dot-celebrating-their-retail-ecommerce-ppc-award-nominat… ↗
Source Article
Red Dot Celebrating their Retail/eCommerce PPC award nomination - MENA Search Awards
Content shared by our community does not necessarily represent the official views of Don’t Panic or the MENA Search Awards.
Team Red Dot celebrate their campaign with Tanishq which earned them their MENA Search Awards nomination.
We’re thrilled to share that Team Red Dot has been shortlisted for the…
Original Research
MENA Search Awards (Team Red Dot agency case study)
· Original study ↗
Methodology
Campaign ROAS of 4.5 vs 0.1 baseline, reported alongside 19x monthly revenue growth from 2024 to 2025 (multiplier omitted as no baseline revenue figure is given)
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Tanishq paid search campaign (Red Dot agency, UAE): 0.1x roas. Source: MENA Search Awards (Team Red Dot agency case study) (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/tanishq-search-campaign-roas-4-5
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<blockquote cite="https://lighthousedata.io/data/tanishq-search-campaign-roas-4-5" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>0.1x</strong> -- roas for Tanishq paid search campaign (Red Dot agency, UAE)<br><small>Source: MENA Search Awards (Team Red Dot agency case study) (2025) · <a href="https://lighthousedata.io/data/tanishq-search-campaign-roas-4-5" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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