B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
6.25x
6.25x -- roas for Synapse Analytics (B2B SaaS campaign) (2026)
The 'Ignite Your Insight' regional campaign for Synapse Analytics achieved a ROAS of 6.25:1 (generating $6.25 in revenue for every $1 spent).
- Attributed revenue based on closed deals within 90 days of campaign end
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
6.25x
Unit
Ratio
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
PPC Growth Studio
Primary
Tier B
https://ppcgrowthstudio.com/b2b-saas-marketing-2026-roi-impact-revealed/ ↗
Source Article
B2B SaaS ROI: 2026 Impact & Proven Tactics
In the fiercely competitive marketing arena of 2026, understanding how every dollar contributes to your bottom line isn’t just smart – it’s existential. We recently executed a regional campaign for a B2B SaaS client that truly delivered with a data-driven perspective focused on ROI impact, proving t…
Original Research
PPC Growth Studio
· Original study ↗
Methodology
Single regional PPC campaign case study; revenue attributed from closed deals within 90 days of campaign end
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Synapse Analytics (B2B SaaS campaign): 6.25x roas. Source: PPC Growth Studio (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/synapse-analytics-campaign-roas-2026
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<blockquote cite="https://lighthousedata.io/data/synapse-analytics-campaign-roas-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>6.25x</strong> -- roas for Synapse Analytics (B2B SaaS campaign)<br><small>Source: PPC Growth Studio (2026) · <a href="https://lighthousedata.io/data/synapse-analytics-campaign-roas-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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