B
Evidence Grade B
Graded
under review
Safe to Cite
Current
15%
15% -- marketing roi improvement for Swappie (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
15%
Unit
Percentage
Data Vintage
2026
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
30
Freshness
95
Sources (3)
Supermetrics
Primary
Tier B
https://supermetrics.com/blog/supermetrics-vs?utm_source=twitter&utm_medium=cpc&utm_campaign=blog&ut… ↗
Source Article
Supermetrics vs. competitors
Marketers and data teams are under pressure to unify siloed data, streamline reporting, keep budgets in check, and prove ROI—without endless setup, bloated costs, or technical dependency.
In a crowded space of tools like Supermetrics, Funnel.io, Fivetran, Adverity, Datorama, Windsor.ai, Domo, and St…
Also cited by
amraandelma.com
https://www.amraandelma.com/
2026-08-15
influencermarketinghub.com
https://influencermarketinghub.com/
2026-08-15
Original Research
Supermetrics
· Original study ↗
Segmentation
IndustrySaaS
RegionGlobal
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
Swappie: 15% marketing roi improvement. Source: Supermetrics (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/supermetrics-vs-1
HTML Embed
<blockquote cite="https://lighthousedata.io/data/supermetrics-vs-1" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>15%</strong> -- marketing roi improvement for Swappie<br><small>Source: Supermetrics (2026) · <a href="https://lighthousedata.io/data/supermetrics-vs-1" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.