B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
3
3 -- roas for Amazon Sponsored Products (2025)
A 2025 study found that Amazon Sponsored Products campaigns average about 3.3x ROAS.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
3
Unit
Multiple
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Sequence Commerce
Primary
Tier C
https://www.algofy.com/post/q3-amazon-marketing-budget-planning-how-to-allocate-spend-for-maximum-ro… ↗
Source Article
Q3 Amazon Marketing Budget Planning: How to Allocate Spend for Maximum ROI
The third quarter (Q3) on Amazon is a unique beast. Spanning July through September, Q3 includes summer Prime Day, the tail-end of summer sales, the entire back-to-school rush, and even the early stirrings of holiday prep (hello, Halloween!). For Amazon sellers and brands, Q3 is a pivotal time to fi…
Original Research
Sequence Commerce
· Original study ↗
Methodology
2025 study cited from sequencecommerce.com
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Amazon Sponsored Products: 3 roas. Source: Sequence Commerce (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/sponsored-products-roas-2025
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<blockquote cite="https://lighthousedata.io/data/sponsored-products-roas-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>3</strong> -- roas for Amazon Sponsored Products<br><small>Source: Sequence Commerce (2025) · <a href="https://lighthousedata.io/data/sponsored-products-roas-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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