C
Evidence Grade C
Graded
accuracy verified by the review judge
Use with Hedging
Dated
98%
98% -- sms open rate for SMS messaging (2022)
SMS messages have an overall open rate of 98%.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
98%
Unit
Percentage
Data Vintage
2022
Entity
Geography
Global
Evidence Quality
C
Moderate quality evidence
Useful directional data with some methodological gaps. Treat as indicative rather than definitive -- corroborate before citing in formal research.
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Sources (2)
bangthetable.com
Primary
Tier C
https://www.bangthetable.com/blog/sms-enhances-community-engagement/?utm_source=marketing&utm_medium… ↗
Source Article
SMS Enhances Community Engagement
We’re always working hard to continuously improve EngagementHQ. Follow this page to keep up with our latest product updates and feature releases.
Communication channels play a big role in keeping citizens and stakeholders informed. And while email and direct mail have historically been the go-to cha…
Also cited by
Roadmap Agency
https://www.roadmapagency.com/resources/customer-service/
2026-09-19
Original Research
bangthetable.com
· Original study ↗
Methodology
Industry benchmark cited without named original source
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2022 (current) | 98% | |
| 2025 | 98% | 0% |
| 2026 | 95% | -3.1% |
| 2026 | 98% | +3.2% |
Segmentation
IndustryMedia
RegionGlobal
RoleAll marketers
Channelmulti-channel
Cite this stat
Suggested hedging: According to limited, single-source data, with unverified sample sizes...
Plain Text
SMS messaging: 98% sms open rate. Source: bangthetable.com (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/sms-open-rate-98-percent
HTML Embed
<blockquote cite="https://lighthousedata.io/data/sms-open-rate-98-percent" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>98%</strong> -- sms open rate for SMS messaging<br><small>Source: bangthetable.com (2022) · <a href="https://lighthousedata.io/data/sms-open-rate-98-percent" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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