B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
47%
47% -- smartphone penetration for US (age 18-29) (2023)
Among 18-29 year olds in the US, 47% owned smartphones according to a Google study cited in 2011.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
47%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
90
Independence
30
Methodology
45
Freshness
79
Source
Google
Primary
Tier A
http://blogs.forrester.com/tim_sheedy/11-11-15-do_asian_organisations_still_need_it_departments ↗
Source Article
Do Asian organisations still need IT departments?
Do Asian organisations still need IT departments?
The shift towards the empowered consumer and employee is no more obvious than in Asia – particularly in Singapore, where a recent Google study showed that smartphone penetration is a whopping 62% (compared to 31% in the US). In fact, of the 11 countr…
Original Research
Google
· Original study ↗
Methodology
Google study on smartphone penetration in Asia.
Methodology documented
Segmentation
Channelcommon_crawl
Cite this stat
Plain Text
US (age 18-29): 47% smartphone penetration. Source: Google (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/smartphone-penetration-age-18-29-us-2023
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<blockquote cite="https://lighthousedata.io/data/smartphone-penetration-age-18-29-us-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>47%</strong> -- smartphone penetration for US (age 18-29)<br><small>Source: Google (2023) · <a href="https://lighthousedata.io/data/smartphone-penetration-age-18-29-us-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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