B
Evidence Grade B
Graded
under review
Safe to Cite
Current
81%
81% -- small businesses using social media for small businesses (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
81%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
LinkedIn
Primary
Tier C
https://atelierstudios.com/social-media-for-business-done28099t-overlook-it/ ↗
Source Article
Social Media For Business - Don't Overlook It
Original Research
LinkedIn
· Original study ↗
Methodology
Survey by LinkedIn, cited secondhand
Methodology documented
Segmentation
IndustryRetail
Company SizeSMB
RoleAll marketers
Channelsocial
Cite this stat
Plain Text
small businesses: 81% small businesses using social media. Source: LinkedIn (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/small-businesses-using-social-media-linkedin
HTML Embed
<blockquote cite="https://lighthousedata.io/data/small-businesses-using-social-media-linkedin" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>81%</strong> -- small businesses using social media for small businesses<br><small>Source: LinkedIn (2026) · <a href="https://lighthousedata.io/data/small-businesses-using-social-media-linkedin" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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