C
Evidence Grade C
Graded
accuracy verified by the review judge
Use with Hedging
Aging
0.6%
0.6% -- conversion rate for Websites loading in 5.7 seconds (2024)
Websites that take 5.7 seconds to load have an average conversion rate of less than 0.6%, according to Cloudflare.
- Stated as 'less than 0.6%'
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
0.6%
Unit
Percentage
Data Vintage
2024
Entity
Evidence Quality
C
Moderate quality evidence
Useful directional data with some methodological gaps. Treat as indicative rather than definitive -- corroborate before citing in formal research.
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Sources (2)
Cloudflare
Primary
Tier C
https://hy.digital/blog/seo-for-hotels ↗
Source Article
Master SEO for Hotels: Boost Online Presence | Hy Digital
Boost Direct Bookings with a Hotel Marketing Audit | Reduce OTA Commissions
Discover how a comprehensive hotel marketing audit from SEO, UX, and paid media to OTA dependency—can increase direct bookings, cut commissions, and...
Learn SEO strategies for hotels to increase bookings, boost visibility, …
Also cited by
2026-09-29
Original Research
Cloudflare
· Original study ↗
Methodology
Cited from Cloudflare; conversion rate drops below 0.6% at 5.7s load time
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Suggested hedging: According to limited, single-source data, with unverified sample sizes...
Plain Text
Websites loading in 5.7 seconds: 0.6% conversion rate. Source: Cloudflare (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/site-speed-conversion-rate-5-7s
HTML Embed
<blockquote cite="https://lighthousedata.io/data/site-speed-conversion-rate-5-7s" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>0.6%</strong> -- conversion rate for Websites loading in 5.7 seconds<br><small>Source: Cloudflare (2024) · <a href="https://lighthousedata.io/data/site-speed-conversion-rate-5-7s" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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