B
Evidence Grade B
Graded
under review
Safe to Cite
Current
14%
14% -- lead close rate for Leads generated by SEO (2026)
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
14%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
HubSpot
Primary
Tier C
http://dragonflyseo.com/ ↗
Source Article
Baltimore, MD SEO Services
Original Research
HubSpot
· Original study ↗
Methodology
Cited from HubSpot's State of Marketing Report; no date given in source
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Leads generated by SEO: 14% lead close rate. Source: HubSpot (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/seo-leads-close-rate-14-percent
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<blockquote cite="https://lighthousedata.io/data/seo-leads-close-rate-14-percent" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>14%</strong> -- lead close rate for Leads generated by SEO<br><small>Source: HubSpot (2026) · <a href="https://lighthousedata.io/data/seo-leads-close-rate-14-percent" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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