B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
30%
30% -- user retention rate lift for Mobile apps tracking KPIs (2025)
Mobile apps that actively track and analyze KPIs experience a 30% higher user retention rate compared to apps that do not.
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
30%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Sensor Tower
Primary
Tier C
https://applaunchpartners.com/app-analytics-marketing-guide-to-boost-performance/ ↗
Source Article
App Analytics Guide: Boost Your Marketing Performance
Original Research
Sensor Tower
· Original study ↗
Methodology
Cited 2025 Sensor Tower study; details not stated
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Mobile apps tracking KPIs: 30% user retention rate lift. Source: Sensor Tower (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/sensor-tower-kpi-tracking-retention-2025
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<blockquote cite="https://lighthousedata.io/data/sensor-tower-kpi-tracking-retention-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>30%</strong> -- user retention rate lift for Mobile apps tracking KPIs<br><small>Source: Sensor Tower (2025) · <a href="https://lighthousedata.io/data/sensor-tower-kpi-tracking-retention-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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