B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
28%
28% -- quota attainment rate for salespeople (2026)
Only 28% of salespeople are expected to hit quota in 2026.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
28%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Salesforce
Primary
Tier C
https://getfairview.com/blog/revops-metrics-framework ↗
Source Article
The RevOps Metrics Framework: What to Track and Why
TL;DR
A complete RevOps metrics framework covers four layers: Marketing (MQL volume, cost per lead, marketing-sourced pipeline, conversion rates), Sales (pipeline coverage, velocity, win rate, ACV, ramp time), Customer Success (NRR, GRR, health score, time-to-value, expansion rate), and Cross-functi…
Original Research
Salesforce
· Original study ↗
Methodology
Cited from Salesforce State of Sales research
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2022 | 26% | |
| 2026 (current) | 28% | +7.7% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
salespeople: 28% quota attainment rate. Source: Salesforce (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/salesforce-quota-attainment-2026
HTML Embed
<blockquote cite="https://lighthousedata.io/data/salesforce-quota-attainment-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>28%</strong> -- quota attainment rate for salespeople<br><small>Source: Salesforce (2026) · <a href="https://lighthousedata.io/data/salesforce-quota-attainment-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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