B
Evidence Grade B
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Recent
20.7%
20.7% -- crm market share for Salesforce (2025-04)
Salesforce holds a 20.7% share of the CRM market according to IDC's April 2025 Tracker.
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Lighthouse Research Team
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Source verified
Evidence graded
Value
20.7%
Unit
Percentage
Data Vintage
2025-04
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Sources (5)
IDC
Primary
Tier A
https://www.smartthoughts.net/post/salesforce-ams-platforms-association-management ↗
Source Article
Salesforce AMS Platforms 2026: When It Fits—And When It Doesn't
Salesforce-Based AMS: When It Fits—And When It Doesn't
Updated: Apr 7
You've seen the numbers. One AMS vendor quotes $18,000 annually. Another quotes $85,000. A third comes in at $175,000. Same basic functions. Same membership management promises. What explains the gap?
Often, it's the platform ques…
Also cited by
ThinkCap Advisors
https://www.thinkcapadvisors.com/post/what-is-a-crm-software
2026-09-23
2026-09-24
2026-09-25
Original Research
IDC
· Original study ↗
Methodology
IDC Worldwide Semiannual Software Tracker
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2018 | 19% | |
| 2019 | 20% | +5.3% |
| 2021 | 20% | 0% |
| 2021 | 19.6% | -2.0% |
| 2022 | 20% | +2.0% |
| 2023 | 21% | +5.0% |
| 2023 | 20% | -4.8% |
| 2023 | 22% | +10.0% |
| 2024 | 23% | +4.5% |
| 2024 | 22% | -4.3% |
| 2024 | 25% | +13.6% |
| 2025 | 22% | -12.0% |
| 2025-04 (current) | 20.7% | -5.9% |
| 2026 | 22% | +6.3% |
| 2026 | 20% | -9.1% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
Salesforce: 20.7% crm market share. Source: IDC (2025-04). Via Lighthouse Intelligence -- https://lighthousedata.io/data/salesforce-crm-market-share-2025
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<blockquote cite="https://lighthousedata.io/data/salesforce-crm-market-share-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>20.7%</strong> -- crm market share for Salesforce<br><small>Source: IDC (2025-04) · <a href="https://lighthousedata.io/data/salesforce-crm-market-share-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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