C Evidence Grade C Graded accuracy verified by the review judge Use with Hedging Current

35%

35% -- email open rate increase for SaaS companies (2026)

2026  · BillionVerify

Implementing email verification increases email open rates by 35% (from 18.2% before verification to 24.6% after verification) for SaaS marketing campaigns.

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Attribution: BillionVerify View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
35%
Unit
Percentage
Data Vintage
2026
Entity
SaaS companies
C
Moderate quality evidence

Useful directional data with some methodological gaps. Treat as indicative rather than definitive -- corroborate before citing in formal research.

59/100 confidence
Extraction
75
Source Trust
50
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
BillionVerify Primary Tier B
https://billionverify.com/ms/blog/unlock-saas-growth-email-verification-2026 ↗
Confidence: 51/100 Vintage: 2026 Channel: Common Crawl
Source Article
Buka potensi pertumbuhan SaaS dengan verifikasi email pada…
Banyak pasukan pemasaran SaaS mengejar pertumbuhan melalui ciri produk, iklan berbayar, dan automasi, namun secara konsisten berjuang dengan kebolehpercayaan email dan kadar penglibatan. Bahagian yang hilang selalunya lebih mudah daripada yang anda fikirkan: pengesahan email. Dengan mengesahkan alam…
Also cited by
Original Research
BillionVerify · Original study ↗

Comparison of email verification vs. no verification

Methodology documented
Industrymarketing
Suggested hedging: According to limited, single-source data, with unverified sample sizes...
Plain Text
SaaS companies: 35% email open rate increase. Source: BillionVerify (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/saas-email-open-rate-increase-2026
HTML Embed
<blockquote cite="https://lighthousedata.io/data/saas-email-open-rate-increase-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>35%</strong> -- email open rate increase for SaaS companies<br><small>Source: BillionVerify (2026) · <a href="https://lighthousedata.io/data/saas-email-open-rate-increase-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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