B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
15%
15% -- profit increase for companies with RevOps (2019)
Forrester observed 15% more in profits for companies with RevOps.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
15%
Unit
Percentage
Data Vintage
2019
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Forrester
Primary
Tier C
https://www.opmethods.com/resources/why-is-everyone-talking-about-revenue-operations ↗
Source Article
Why Is Everyone Talking About Revenue Operations? — Op Methods
Why Is Everyone Talking About Revenue Operations?
Revenue Operations (RevOps) is the modern approach to running marketing, sales, and success operations as a unified business unit. It’s not a new approach, either. In 2019 Revenue Operations titles outpaced Sales Operations titles on LinkedIn.
So her…
Original Research
Forrester
· Original study ↗
Methodology
Forrester research, as cited by Op Methods
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
companies with RevOps: 15% profit increase. Source: Forrester (2019). Via Lighthouse Intelligence -- https://lighthousedata.io/data/revops-profits-15pct
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<blockquote cite="https://lighthousedata.io/data/revops-profits-15pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>15%</strong> -- profit increase for companies with RevOps<br><small>Source: Forrester (2019) · <a href="https://lighthousedata.io/data/revops-profits-15pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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